Digital Media Solutions Inc. Stock Analysis DMSL

Digital Media Solutions, Inc. is a marketing technology company, which engages in the provision of performance-driven brand and marketplace solutions to connect consumers and advertisers. The company is headquartered in Clearwater, Florida and currently employs 337 full-time employees. The company went IPO on 2018-04-05. The company operates through three segments: Brand Direct, Marketplace and Technology Solutions. The Brand Direct segment consists of services delivered against its customer’s brand. In servicing its customers under this segment, the end consumer of its customer interacts directly with its customer and does not interface with the Company’s brands. The Marketplace segment includes services delivered directly against the DMS brand. In the Technology Solutions segment, services offered by the Company include software services and digital media services that are managed on behalf of the customer. The company connects consumers with advertisers across its core verticals, such as Insurance (auto, home, health), education and consumer/e-commerce. Its solutions help consumers shop and save, while helping its advertisers achieve above average return on ad spend.