Lamar Advertising Co. Stock Analysis LAMR

Lamar Advertising Co. engages in advertising services. The company is headquartered in Baton Rouge, Louisiana and currently employs 3,500 full-time employees. The company offers advertisers a variety of billboards, interstate logo, transit and airport advertising formats. The firm offers its customers a network of digital billboards in the United States with approximately 5,100 displays. The firm operates three types of outdoor advertising displays: billboards, logo signs and transit advertising displays. Under Billboards, it rents most of its advertising space on two types of billboards: bulletins and posters. In addition to traditional billboards, it rents space on digital billboards, which are located on major traffic arteries and city streets. Under Logo signs, it rents advertising space on logo signs located near highway exits. Under Transit advertising displays, it rents advertising space on the exterior and interior of public transportation vehicles, in airport terminals, and on transit shelters and benches.