FlexShopper Inc. Stock Analysis FPAY

FlexShopper, Inc. is a financial technology company, which engages in the provision of electronics, home furnishings, and other durable goods to underserved consumers on a lease-to-own (LTO) basis through its patented e-commerce marketplace. The company is headquartered in Boca Raton, Florida. The company went IPO on 2007-12-12. The firm provides a variety of funding options via lease-purchase solutions and loans. The company has several channels, which generate payment options for customers. The firm enables consumers to use its e-commerce marketplace to shop for brand name electronics, home furnishings and other durable goods on a lease-to-own (LTO) basis. The company provides an opportunity to obtain ownership of durable products, such as consumer electronics, home appliances, computers (including tablets and wearables), smartphones, tires, jewelry and furniture (including accessories), under affordable payment LTO purchase agreements with no long-term obligation. The firm's primary sales channels include business-to-consumer and business-to- business channels. The company offers a range of brands, such as Samsung, Sony and TCL home electronics; Frigidaire, General Electric, Samsung and Whirlpool appliances, and others.