Datable Technology Corp. Stock Analysis DAC.V

Datable Technology Corp. is a technology company, which operates in the consumer Internet advertising sector and provides digital and social media consumer engagement, data mining, and loyalty solutions. The company is headquartered in Vancouver, British Columbia. The company went IPO on 2012-10-26. The firm has developed PLATFORM3, a proprietary consumer lifecycle and data management platform that is sold to global consumer brands. PLATFORM3 is an enterprise, white-labelled mobile consumer marketing and messaging platform. PLATFORM3 is delivered as a subscription service (Software as a Service model) and used by various consumer brands to access new consumer communities and engage them while collecting, analyzing, and managing their first-party data. PLATFORM3 incorporates proprietary technology to monetize the consumer data, including demographics and purchasing behavior, by sending consumers targeted offers by email and text messages. PLATFORM3 allows consumer goods companies to engage customers and build relationships with them through various value propositions, such as loyalty programs, contests, promotions, and special offers.