Holland Colours NV manufactures, distributes, and sells colour concentrates. The company is headquartered in Apeldoorn, Gelderland and currently employs 394 full-time employees. The firm is engaged in the production of concentrates for coloring plastics, available in both solid and liquid form and applicable for various types of plastic materials, particularly for polyvinyl chloride (PVC) and polyethylene terephthalate (PET). The company concentrates focuses on three markets: Building & Construction, comprising colorants for pipes, fittings, cladding, siding, window profiles, roofing materials and fences; Plastic Packaging, including color preparations for PET packaging of food and drink, cosmetics and personal care products; and Silicones & Elastomers, including colorants for sealants and silicone rubber products. The firm is organized in three regional divisions: Europe (including the Middle East, India and Africa), the Americas, and Asia. The company operates production sites in the Netherlands, Hungary, the United States and Indonesia.